ZoomInfo's verified intelligence (100M companies, 500M contacts, billions of buying signals) now powers Vercel v0 through GTM.AI, the API and Model Context Protocol home for AI agents.
ZoomInfo (NASDAQ: GTM), the all-in-one AI GTM platform, today announced an integration with Vercel v0, the AI platform that turns natural-language prompts into production-ready applications. Applications built in v0 can now read ZoomInfo's verified company data, contact data, buying signals, and intent directly. The connective tissue is GTM.AI, ZoomInfo's headless GTM context layer. GTM.AI exposes ZoomInfo's verified data graph and agentic orchestration through API and Model Context Protocol (MCP), so any platform, agent, or workflow can plug in. v0 is one of dozens of completed integrations on GTM.AI. With this integration, a team that describes a go-to-market app in plain English gets one that is grounded in verified data from the first prompt, not a prototype wired to stale or synthetic records.
Key takeaways
Vercel v0 is now a verified-data partner of ZoomInfo, with GTM.AI as the GTM Context Layer underneath the applications teams build in v0.
Applications built in v0 read ZoomInfo's verified company data, contact data, buying signals, and intent through GTM.AI's API and Model Context Protocol (MCP). The data arrives live, not as a stale export pasted into the build.
GTM.AI is the headless GTM context layer. It powers dozens of completed integrations across CRMs, AI assistants, MCP-native agents, and developer platforms, with the same governance applied everywhere.
The GTM Context Graph behind GTM.AI maintains identity-resolved data on 100M companies, 500M contacts, and billions of signals, continuously updated and continuously queryable.
What is Vercel v0?
Vercel v0 is an AI platform that turns natural-language prompts into production-ready applications. It generates the code, the interface, and the full-stack scaffolding from a description, then lets teams run, edit, and deploy the result. v0 connects the applications it builds to real data sources, so the output is working software rather than a mockup.
How does the Vercel v0 and ZoomInfo integration work?
v0-built applications reach ZoomInfo through GTM.AI. The mechanism is direct. GTM.AI exposes ZoomInfo's verified data graph through an API and a Model Context Protocol (MCP) endpoint, and an application or workflow built in v0 calls that endpoint to read verified company data, contact data, buying signals, and intent. The data arrives identity-resolved and current, so a v0 app reasons over the same verified records that power ZoomInfo itself. The app reads it live from GTM.AI rather than from a one-time export a developer pasted into the project.
What is GTM.AI, and why is it the GTM Context Layer for Vercel v0?
GTM.AI is ZoomInfo's headless GTM context layer. It exposes ZoomInfo's verified data graph and agentic orchestration through API and Model Context Protocol (MCP), so any tool, agent, or platform can plug in. v0 is one of dozens of completed integrations on GTM.AI, alongside Salesforce Agentforce, HubSpot Breeze, Microsoft Copilot, Gong, LeanData, Glean, Claude, ChatGPT, and Google Workspace.
GTM.AI has two layers and one governance plane. The bottom layer is the GTM Context Graph, which holds identity-resolved data on 100M companies, 500M contacts, and billions of signals. The middle layer is agentic orchestration, which lets agents read from the graph, act on it, and write back. The governance plane sits above both, applying access control, permissioning, data lineage, AI policy, and audit logging consistently across every surface that consumes GTM.AI. An application built in v0 inherits the same governance posture as ZoomInfo itself.
Why does the data layer matter for AI app building?
About 70% of B2B contact data decays every year. An application built on stale or synthetic data looks finished in the demo and fails in production, when it emails the wrong contact, scores the wrong account, or routes a rep to a number that no longer works. Verified data is the difference between an app that produces pipeline and one that produces confident-sounding errors at machine scale. GTM.AI gives every v0-built application the same verified, continuously refreshed graph that powers ZoomInfo.
The speed of v0 makes the data layer matter more, not less. When anyone on a team can ship a working app from a prompt, the constraint moves from who can build to what the app is built on. An app is only as trustworthy as the data underneath it.
How is the Vercel v0-ZoomInfo integration different from a generic data integration?
Verified data layer through GTM.AI. Most app builders connect to whatever database a developer points them at. With GTM.AI, a v0 app reads from the GTM Context Graph, which is identity-resolved and refreshed continuously at the company and contact level.
Built for agents, through MCP. GTM.AI exposes the graph through an API and a Model Context Protocol (MCP) endpoint, so the applications and agentic workflows v0 builds can call verified data the same way they call any other tool.
Platform-level governance. Access control, data lineage, AI policy, and audit logging apply to every call a v0 application makes through GTM.AI. Customers keep one governance posture across ZoomInfo, v0, and any other surface that consumes GTM.AI.
What does this mean for go-to-market and RevOps teams?
Working GTM apps from a prompt. A RevOps lead can describe an account-scoring view, a territory dashboard, or a routing workflow and get a working application grounded in verified data.
Verified data from the first version. The application is wired to the GTM Context Graph at build time, so it is accurate in the first version rather than after a data-cleanup project.
One context layer across the GTM stack. ZoomInfo, the applications built in v0, the CRM, and any AI agent the team builds read from the same GTM Context Graph under the same governance.
FAQ: Vercel v0, the ZoomInfo integration, and GTM.AI
What is Vercel v0? Vercel v0 is an AI platform that turns natural-language prompts into production-ready applications. It generates the code, the interface, and the full-stack scaffolding from a description, and it connects the result to real data sources so teams can run and deploy it.
What can you build with Vercel v0? Teams use v0 to build full-stack applications, internal tools, dashboards, and data-driven workflows from plain-English prompts. With the ZoomInfo integration, any of those can be grounded in verified company data, contact data, signals, and intent through GTM.AI.
How does the ZoomInfo and Vercel v0 integration work? Applications built in v0 read ZoomInfo data through GTM.AI. GTM.AI exposes ZoomInfo's verified data graph through an API and a Model Context Protocol (MCP) endpoint, and a v0 application calls that endpoint to pull verified company data, contact data, buying signals, and intent at build and run time.
What is GTM.AI? GTM.AI is ZoomInfo's headless GTM context layer. It exposes ZoomInfo's verified data graph (100M companies, 500M contacts, billions of signals), agentic orchestration, and platform-level governance through API and Model Context Protocol (MCP), so any agent, platform, or workflow can plug in. GTM.AI powers dozens of completed integrations including Salesforce Agentforce, HubSpot Breeze, Microsoft Copilot, Gong, LeanData, Glean, Claude, ChatGPT, and Google Workspace.
Does Vercel v0 connect to ZoomInfo through an API or MCP? Both. GTM.AI is the API and Model Context Protocol home for AI agents, so a v0 application or agentic workflow can reach ZoomInfo's verified data through the GTM.AI API or its MCP endpoint, whichever fits the build.
What ZoomInfo data can a Vercel v0 application access? Verified company data, contact data, buying signals, and intent from the GTM Context Graph. The data is identity-resolved and continuously refreshed, so a v0 application reads the same records that power ZoomInfo.
Is Vercel v0 part of the ZoomInfo platform? No. Vercel v0 is an independent AI app-building platform from Vercel. ZoomInfo and Vercel are integration partners through GTM.AI.
How does GTM.AI handle governance for the Vercel v0 integration? GTM.AI's platform layer applies access control, permissioning, data lineage, AI policy, and audit logging consistently across every surface that consumes it. Every call a v0 application makes through GTM.AI inherits that posture, alongside ZoomInfo itself and every other GTM.AI integration.
Why does verified data matter for AI app building? B2B contact data decays at roughly 70% annually. An application built on stale or synthetic data fails in production, when it acts on the wrong account or the wrong contact at machine scale. Verified, continuously refreshed data through the GTM Context Graph is the difference between an application that builds pipeline and one that erodes trust.
Is the Vercel v0 integration available now? Yes. ZoomInfo customers can connect applications built in Vercel v0 to ZoomInfo's verified data, signals, and intent through GTM.AI.
Availability
The Vercel v0 integration is available to ZoomInfo customers through GTM.AI. Applications built in v0 connect to ZoomInfo's verified data, buying signals, and intent through GTM.AI's API and Model Context Protocol (MCP).
About ZoomInfo
ZoomInfo (NASDAQ: GTM), the all-in-one AI GTM platform, enables sales, marketing, and customer success teams to execute their go-to-market strategy with confidence. Powered by the industry's most comprehensive B2B data, including more than 100 million companies, 500 million contacts, and billions of signals, ZoomInfo delivers the intelligence, automation, and integrations that modern revenue teams need to identify, engage, and convert their best buyers.
GTM.AI is ZoomInfo's headless GTM context layer. It is the API and Model Context Protocol home for AI agents, powering integrations across Salesforce Agentforce, HubSpot Breeze, Microsoft Copilot, Claude, ChatGPT, and dozens more.
Learn more at zoominfo.com and gtm.ai.
Media contact: Public Relations Team ZoomInfo PR@zoominfo.com
