LeadIQ Pricing Overview

Last updated: May 2026 | Source: leadiq.com/pricing

LeadIQ has earned a 4.2/5 on G2 from 648 reviews, most of them from SDRs and AEs who rely on it for LinkedIn-based prospecting. But the platform's credit-based pricing model hides a variable that catches most buyers off guard: a phone number costs 10 credits, while an email costs 1. At the minimum Pro allocation of 2,400 credits per year, a five-person team gets roughly 48 phone numbers or 480 emails per user per year before they're out. That math shapes how LeadIQ fits your team's actual workflow.

Here is what this page covers: LeadIQ's full pricing structure, what Universal Credits actually buy at each tier, the hidden costs and manual work-arounds teams encounter once credit budgets run out, and when a platform like ZoomInfo serves teams that have outgrown LeadIQ's prospecting-focused scope.

LeadIQ Pricing Summary

Evaluating tools for your team? See how ZoomInfo's free-to-start model works before you decide.

The core difference: LeadIQ charges by credit type, making phone-heavy prospecting 10x more expensive than email-only workflows. ZoomInfo uses a single-credit-per-export model regardless of data type, and includes intent data, website visitor identification, and conversation intelligence that LeadIQ does not offer at any price tier.

How LeadIQ Universal Credits Work

LeadIQ runs on Universal Credits -- a single currency spent across all platform features including People Search, CRM enrichment, Champion Tracking, API calls, and prospecting. Credits are consumed only when you reveal data, not when you search.

Credit cost by data type:

This 10:1 ratio is the variable most buyers miss at the evaluation stage. A team running cold-call sequences burns through credits ten times faster than a team doing email-only outreach, at the same plan price.

Team math example: A five-person Pro team at the minimum 2,400 credits/year allocation gets 480 credits per user per year -- enough for approximately 48 phone numbers or 480 emails each, not both. Teams that rely on direct dials will exhaust credits well before year-end unless they upgrade to a higher credit tier.

LeadIQ Free Plan: $0/month, 50 Universal Credits

At 50 credits, the Free plan unlocks roughly 5 phone numbers or 50 emails before credits are exhausted. Freemium credits expire after one year, and LeadIQ can terminate Freemium access for any reason without prior notice per its terms of service.

Bottom line: The Free plan works for testing LeadIQ's Chrome extension workflow, but 50 credits barely cover one week of prospecting for an active SDR.

LeadIQ Pro Plan: From $15/month (Annual Billing)

The $15/month entry price applies to annual billing at the minimum credit tier (2,400 credits/year across up to five users). Monthly and quarterly billing are available at a premium. The Pro pricing page uses a slider to increase credit volume up to 81,000/year, though the per-month cost rises accordingly.

Bottom line: Pro suits small SDR teams with moderate prospecting volume and an email-primary workflow. Phone-heavy teams or teams needing intent data will hit limitations quickly.

LeadIQ Enterprise Plan: Custom Pricing

Enterprise unlocks capabilities Pro withholds:

• AI Account Prospecting: Automated account research across LinkedIn, 10-K filings, and web data

• Governance Controls for Prospect Data: Admin oversight of rep capture workflows

• Full Database Search: Unrestricted access to the LeadIQ database

• Custom credit allocation: Scales beyond the 81,000/year Pro ceiling

• SSO + dedicated CSM

• 30-day free trial available across any plan

Enterprise pricing is fully custom and quote-based. LeadIQ does not publish per-seat or per-credit Enterprise prices. If Enterprise features are the goal, expect a sales process before you know the cost.

LeadIQ Hidden Costs and Contract Terms

The credit system is not the only variable in LeadIQ's total annual cost.

Sales Navigator dependency: Most LeadIQ use cases rely on LinkedIn Sales Navigator for the Chrome extension workflow. Sales Navigator is not included and runs approximately $960/user/year, adding real cost to any LeadIQ-based stack.

Sequencing tool gap: LeadIQ's LeadIQ Cadence covers basic sequencing, but most teams pair LeadIQ with Outreach or Salesloft for multi-channel sequences. Those tools are not included in any LeadIQ plan.

Phone-heavy overage risk: At the Pro tier, credit overages are not billed -- you simply run out. Teams that exhaust credits before their renewal date lose access to reveals until the cycle resets or they upgrade.

Contract terms: Annual plans are typically billed upfront. Credits are issued for the year and do not roll over at year-end.

Where LeadIQ Falls Short

LeadIQ is a focused prospecting tool -- and that focus is both its strength and its ceiling. Before committing, here is where the platform does not reach:

• No intent data: LeadIQ does not surface accounts actively researching solutions. You get contact data but no signal layer telling you which accounts are in-market.

• No website visitor identification: Anonymous web traffic stays anonymous. LeadIQ has no WebSights-equivalent.

• No conversation intelligence: LeadIQ has no call recording, transcript, or deal-intelligence layer. Chorus or a comparable CI tool is a separate purchase.

• No ABM platform features: Multi-channel ad orchestration, audience targeting, and account scoring are outside LeadIQ's scope.

• Point-tool scope: LeadIQ serves sales reps. It does not serve marketing, RevOps, or post-sale teams. If your go-to-market motion requires alignment across those functions, LeadIQ does not provide that from one platform.

For a full comparison of tools that do cover these gaps, see our guide to LeadIQ alternatives.

Best LeadIQ Alternative: ZoomInfo

When teams outgrow LeadIQ's scope -- needing intent signals, conversation intelligence, or a platform that serves sales, marketing, and RevOps from one system -- ZoomInfo is the category's most direct answer.

ZoomInfo is an all-in-one AI GTM Platform. Its first pillar is data: 500M contacts, 100M companies, 120M direct-dial phone numbers, and 200M+ verified business emails, verified continuously by 300+ human researchers and a multi-source data engine. The data depth exceeds LeadIQ's 749M contacts on meaningful dimensions -- direct-dial accuracy, technographic profiling, and intent signal layering -- not just raw contact count.

The second pillar is the GTM Context Graph, which processes 1.5B+ data points daily, fusing ZoomInfo's B2B data with your CRM records, conversation transcripts, and behavioral signals into a unified intelligence layer. The Context Graph answers not just what happened in an account -- but why -- so sellers and marketers can prioritize the right accounts at the right time. That reasoning layer is absent from LeadIQ's architecture.

The third pillar is Universal Access: GTM Workspace for sellers (AI agents, prioritized accounts, AI-drafted outreach), GTM Studio for marketers and RevOps (dynamic audiences, orchestrated plays), and APIs and MCP for any custom tool or AI agent -- the same data and intelligence surfaced wherever your team works.

The outcome difference is measurable. Seismic reported their sales team became 54% more productive and saved 11.5 hours per week after deploying ZoomInfo Workspace -- a rep-level result that goes beyond what contact capture alone can drive.

ZoomInfo pricing: Free to start with consumption credits based on usage. ZoomInfo Lite is $0/month with a permanent free tier and 10 monthly export credits. Paid plans are custom-quoted. No specific dollar amounts are published by design -- the consumption model means your cost scales with actual usage rather than a fixed seat tier.

LeadIQ vs. ZoomInfo: Feature Comparison

Final Verdict: LeadIQ vs. ZoomInfo

Choose LeadIQ if:

• Your team prospects primarily through LinkedIn and lives in the Chrome extension

• You need a simple, self-serve credit tool for a small SDR team (5 users or fewer)

• Your workflow is email-primary (the credit economics work in your favor)

• You want Champion Tracking for job-change signals without a separate vendor

• Budget is the primary constraint and you don't need intent data or CI

Choose ZoomInfo if:

• You need intent data to surface in-market accounts, not just contact details

• Your team requires conversation intelligence for deal coaching and pipeline forecasting

• Sales, marketing, and RevOps need to work from the same data and intelligence layer

• You want website visitor identification to convert anonymous traffic into pipeline

• You're building AI workflows that need programmatic data access via APIs or MCP

For a head-to-head comparison, see the full LeadIQ vs. ZoomInfo analysis.

LeadIQ Pricing FAQ

Is LeadIQ free to use?

Yes. LeadIQ offers a permanent Free plan at $0/month with 50 Universal Credits, one user, the Chrome extension, and Scribe AI included -- no credit card required. Credits expire after one year, and LeadIQ can terminate Freemium access without prior notice per its terms of service. The free plan is realistic for testing the Chrome extension workflow, but 50 credits are not enough to evaluate data accuracy at scale.

How much does LeadIQ Pro cost?

Pro starts at $15/month on annual billing with 2,400 credits/year and up to five users. Monthly and quarterly billing options are available at higher rates. The pricing page slider lets you increase credit volume up to 81,000 credits/year, with the monthly cost rising proportionally. Annual billing saves approximately 25% versus monthly.

Do LeadIQ credits expire?

Freemium credits expire after one year. For paid plans, annual credits are issued upfront at the start of the billing period and do not roll over at year-end. Pro credits are consumed as reps reveal data -- if you exhaust your allocation before renewal, you lose access to reveals until the cycle resets.

What features does LeadIQ gate to Enterprise?

Enterprise-only features include AI Account Prospecting (automated account research via LinkedIn, 10-K filings, and web data), Governance Controls for Prospect Data, Full Database Search (versus Limited Access on Pro), SSO, and a dedicated Customer Success Manager. A 30-day free trial is available across any plan including Enterprise.

Does LeadIQ include intent data?

No. LeadIQ does not include intent data at any pricing tier. The platform provides contact data, CRM enrichment, and job-change tracking, but it does not surface buying signals indicating which accounts are actively researching solutions. If intent data is part of your evaluation criteria, you will need a separate tool or a platform like ZoomInfo that includes proprietary and third-party intent signals.

Which has better data: LeadIQ or ZoomInfo?

It depends on the dimension. LeadIQ's 749M+ contact dataset performs well for LinkedIn-based prospecting with real-time verification at capture. ZoomInfo covers 500M contacts and 100M companies but adds 120M direct-dial phone numbers, 200M+ verified business emails, technographic data, intent signals, and website visitor identification. For teams that need data beyond email addresses and phone numbers -- buying intent, company technology stack, web behavior -- ZoomInfo's data layer is more complete. For a full side-by-side, see the LeadIQ vs. ZoomInfo comparison page.

More LeadIQ comparisons and guides

If you're interested in reading more, you might like:

• 7 LeadIQ Alternatives: B2B Prospecting Tools for Every Sales Motion (2026)

• Apollo vs. LeadIQ (vs. ZoomInfo): Which B2B Sales Intelligence Platform Wins in 2026?

• Clearbit vs. LeadIQ (vs. ZoomInfo): Which B2B Data Platform Fits Your Go-to-Market Needs in 2026?