The Data-Driven Account Executive

Go-to-Market Best Practice Series: Volume 3

At ZoomInfo, account executives only focus on closing deals. All other activities (including administrative tasks, prospecting activities, and downstream tasks) are removed from their responsibilities.

This allows AEs to concentrate on delivering compelling demos, organizing buying groups, and understanding and navigating prospects’ purchase processes. Automation and the support of subject-matter experts reduce the number of decisions the AEs have to make, enabling them to close business with a median sales cycle of less than 30 days.

Learn more about ZoomInfo’s AE motion in this whitepaper.