Just because an opportunity was created by a sales rep doesn’t mean it’s chugging right along toward becoming a closed deal. When an opportunity stalls, have your VP of sales intervene with an email that includes a clear call to action.
Opportunity remains in the same stage for 30 days
Email sequence
Hey [first name],
Thanks for taking the time to evaluate [your solution] as a tool to help you [value proposition]. My name is [sales leader/exec name], I’m the [title/role] here, and I work closely with [sales rep name].
[sales rep name] has been keeping me updated on the conversation thus far and from the looks of it, it seems like things have stalled out. I was hoping to understand your hesitation and see how I can help support your team.
I’m willing to work with you to find an option that fits your needs. After speaking with [sales rep name], I’m confident we can make a measurable impact on your revenue growth in [year].
Can we set up a call next week? I look forward to hearing from you soon.
With your success in mind, [sales leader/exec name]
