Artificial intelligence may seem like a new edition to the business world– but it’s already transformed the way we sell B2B products and services.
Early adopters of AI have achieved significant benefits – including increased efficiency, cost reduction, improved customer experience, revenue growth, and more.
But, many businesses still question the effectiveness and practicality of AI. If you’re skeptical about AI, today’s blog post is for you.
We’ve compiled more than 65 statistics about artificial intelligence. Keep reading!
The State of AI in Business
AI Priorities and Plans
The Future of AI
The Impact of AI on Employment
PwC predicts up to 38% of U.S. jobs could be at high risk of automation by the early 2030s, higher than Germany (35%), the UK (30%) and Japan (21%) (source).
Forrester predicts cognitive technologies such as robots, AI, machine learning, and automation will replace 16% of U.S. jobs by 2025. Of those jobs, office and administrative support staff will be the most rapidly disrupted (source).
Forrester predicts cognitive technologies such as robots, AI, machine learning, and automation will create 9% of new U.S. jobs by 2025. These new jobs include robot monitoring professionals, data scientists, automation specialists, and content curators (source).
The impact of AI technologies on business will boost labor productivity by up to 40%, according to Accenture (source).
Benefits of AI Adoption
Obstacles to AI Adoption
AI Trends by Sector
Chatbots
80% of sales and marketing leaders say they already use chatbot software in their customer experience or plan to do so by 2020 (source).
The top benefits of chatbots are 24-hour service (64%), instant responses to inquires (55%), and answers to simple questions (55%) (source).
Juniper predicts chatbots will be responsible for cost savings of over $8 billion annually by 2022 (source).
Virtual Assistants
AI in Sales
AI in Marketing
80% of B2B marketing executives predict AI will revolutionize their industry by 2020 (source).
64% of B2B marketers consider AI valuable for their sales and marketing strategy (source).
63% of B2B marketers are not using AI in their tech stack (source).
Only 13% of B2B marketers are very confident with their knowledge of AI, while 55% are somewhat confident, and 33% are not at all confident (source).
Top-performing companies are more than twice as likely as their peers to be using AI for marketing (28% vs. 12%) (source).
71% of B2B marketers are interested in using AI for personalization (source).
63% of B2B marketers are interested in using AI to identify trends (source).
59% of B2B marketers expect AI to help identify prospective customers (source).
53% of B2B marketers expect AI to improve marketing effectiveness in driving revenue (source).
Marketers say the top obstacle to integrating AI is applying it in their current role and workflow (33%) (source).
Marketers say the top success story they are seeing with AI is getting a better understanding of the customer (31%) (source).
AI in Customer Service
Final Thoughts About These Artificial Intelligence Statistics
Artificial intelligence is one of the most impactful trends in business today– as you can see from the statistics above. If you want to grow your business and surpass your competition, it’s time to get on board with AI.
To learn more about how your business can implement AI technology, check out the following blog posts:
Or, contact ZoomInfo, the leading people information database, to learn how our sales and marketing solutions can scale your business.